Thursday, September 24, 2009

"Track Tucker" Premier Tour

I Hope They Serve Beer in Hell–based on the shocking, ridiculous and hilarious real life adventures of Tucker Max–is the story of an impromptu bachelor party gone horribly awry thanks to a midget, a fat girl, a gaggle of strippers, an overly destructive public intoxication ordinance, and the consequence of Tucker’s unflinching narcissism.

A nation wide tour had been developed to have 31 premiers, in 31 different cities. They did one premier each day leading up to the opening weekend. Instead of just doing one premiere either in New York or Los Angeles. At the premiers they had swag bags which was included in the price of the ticket, Q&A after each show, and stuck around to sign autographs and take pictures with fans. They also had after parties during some of their visits.

I thought this was a smart way to promote their movie. In addition, make an event that is usually very exclusive; made available to the general public. If you are an independent Film Maker or Production Company and looking to distribute your movie, increase ticket, or dvd sales. A "Premiere Tour" that is fun and can create unique experiences might be an avenue worth considering. In addition, will provide valuable data to Movie Distribution Companies on why it is worthwhile to pick up your next move project.


To Find out more information about the movie and when it is playing at a theater near you; visit "I Hope They Serve Beer in Hell" website.





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